Art, Goût, Beauté

Art, Goût, Beauté (AGB) was a periodic fashion magazine printed between the years of 1921 and 1933 previously known as Art, Goût, Bon Ton. It was considered the best fashion magazine in France and covered the presentation of new pieces of clothing by well-known designers at the time, such as Paul Poiret, House of Worth, […]

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Arrow

The Arrow brand became well known for its shirts with detachable collars and is the result of a number of company mergers, of which only the main ones will be mentioned here on the blog. The brand’s history begins when, in 1820, the detachable collar for men’s shirts was invented in the USA to make […]

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Arruda, Vera

Vera Arruda was a stylist from Alagoas, Brazil, born in the city of Maceió in 1966. Since she was little, she had contact with the world of fashion, either designing her own clothes or creating costume jewelry to sell to her friends. In addition to being a born artist, she was also a very beautiful […]

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Fishnets

To talk about the history of fishnets it is necessary to talk about the history of stockings. The first record of the use of stockings comes from Mesopotamia, where they were used by soldiers and were made of cotton and wool to keep the cold away, with a seam on the back that made it […]

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Armani, Giorgio

Giorgio Armani’s career started off simple. The designer started working with ready-to-wear at age 40 and today is one of the biggest names in world fashion. His style is unmistakable and it is safe to say that the key piece in his career was the jacket, which he reinvented several times. The designer brought new […]

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Argyle

The argyle is the world famous lozenges (or diamonds) pattern. It was inspired by the tartan of the Scottish clan Argyle, from where it took its name. The first known use of the Argyle pattern was made in the 17th century on the fabric of socks and kilts. The pattern gained fame in the USA and […]

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Arezzo

Arezzo is a Brazilian shoe brand. It was founded in 1972 by two brothers in Belo Horizonte, Minas Gerais. At the time, brothers Jefferson and Anderson Birman were 21 and 18 years old respectively. With the help of their father, Henrique Lemos Birman, they set up a shoe factory in their garage. Their production was […]

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Aran

In the fashion universe, Aran is a type of knitting pattern native of the Aran Islands, located at the coast of Ireland. This type of knitting is a relief design created by spinning the wool by hand, braiding it, twisting some points and forming balls in others, resulting in a central part and two side […]

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Aquascutum

Aquascutum is an English company created in 1851 that started its work as a tailoring shop in London. In 1853, its founder, John Emary, created a new kind of waterproof wool and soon obtained its patent. After patenting it, he changed the name of his store to Aquascutum, which is Latin for “shield against water”. […]

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Patch

It’s the act of applying pieces of fabric to other fabrics or pieces of clothing. The use of patches was mainly made by people of low or no income at all, such as slaves, but it became wildly common in the 20th century. Patches first became a trend in the 1950s, when felt motifs were […]

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